A film storyboard visualising the mentality of an athlete. The film would be associated with my M+ndset Tape product and help raise awareness for mental health within the athletic community.
First Key Frame: begins with a close up of athlete's face appearing from the darkness. This represent the subject waking up and becoming alert of their surroundings.
Second Key Frame: includes the athlete's training schedule rotating around their head. This is to resemble how they're constantly focused and always preparing themselves for the next training session.
Third Key Frame: includes external negative factors such as comments and opinions from teammates, friends and parents. The text flies in from different angles pushing into the subjects cheeks. The abusive nature of the forceful motion of the type is to demonstrate how negative words can effort someone mindset.
Fourth Key Frame: includes the type entering in a downwards motion and pushes down the eye lid. This represents the judgements made by from others regarding the athlete's sleeping patterns.
Fifth Key Frame: includes comments focusing on the athlete's diet; displaying contradicting judgements made by others. One is in reference to parents and friends that question why an athlete worries about their food intake when they'll 'burn it off anyway.' Whereas the other comment refers to other athletes and team makes making throw away remarks about diet and body image.
Sixth Key Frame: begins to pan down the body, this part of the film aims to represent the athlete’s potential body image issues. The text flies in from different angles, some go past the body whereas some make contact.
Seventh Key Frame: follows a piece of type that comments on how the athlete feels when she is injured. The frame demonstrates the negative self-talk that comes with being told you are unable to continue training or competing.
Final Key Frame: shows the type gradually turning into the m+ndset tape. The negative comment will completely disappear just leaving the positive tape behind symbolising her postive change in mindset. The background also reflects this change in mood.
The animatic of the M+ndset tape storyboard below
Sketchbook work below
